brand

What Does It Take To Be Trusted As A Specialist In Your Field?

          It takes 60 touchpoints for a prospect to trust me.   60. Trust is all I’m after – not sales.  There are a lot of touchpoints required to gain that trust. You can't create success by hoping that you're going to be found.  That doesn't exist anymore.   Most people don't [...]

By |2022-09-30T08:42:01+10:00January 28th, 2021|Categories: Personal Branding|Tags: , , , , , , , , , , , |Comments Off on What Does It Take To Be Trusted As A Specialist In Your Field?
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Please Stop Wasting Time Counting Your Social Currency!

When you hear the words personal brand, what comes to your mind? I think that many people confuse personal branding with being famous, but that couldn't be further from the truth.  A personal brand is you as the business. You see, even the most famous artists are a business.  Consumers who purchase their songs [...]

By |2022-09-30T08:42:01+10:00January 27th, 2021|Categories: Personal Branding|Tags: , , , , , , , , |Comments Off on Please Stop Wasting Time Counting Your Social Currency!
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