Can You Articulate What You Do In Less Than 5 Words?

      First and foremost is to be very, very clear on what it is that you do. Be very clear, because most people cannot articulate what they do in less than five words. It sounds really simple, but oh my God, it's the hardest part of the puzzle. Once you understand what [...]

By |2022-09-30T08:42:03+10:00January 18th, 2021|Categories: Personal Branding, Starting An Online Business|Tags: , , |Comments Off on Can You Articulate What You Do In Less Than 5 Words?

You Need To Know The Winning Trifecta of Personal Branding

  There's no point in creating content if you're actually going to show up and talk about your dogs and your cats, when you're actually trying to sell a solution to a B2B problem. You've just missed an opportunity right there. That's the first thing - the content strategy is fundamental.  Staying in your [...]

By |2022-09-30T08:42:03+10:00January 16th, 2021|Categories: Personal Branding, Starting An Online Business|Tags: , , , , |Comments Off on You Need To Know The Winning Trifecta of Personal Branding
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